A glossy flyer fell out of an
envelope stamped AOpen
Immediately Dated Material.@ It proclaimed: AYou
have won a Lincoln Continental. Call 1-800 something to redeem your prize.@
I could not dial fast enough. A
shrill, computerized voice answered: AIf
you have won a Lincoln ,
please press one.@
I did and the voice resumed: AWelcome to ABC Advertising. Would you
hold, please?@ Several more holding steps followed, taking
up a considerable slice of my valuable time and terminating in the ultimate
affront: AThis call
may be monitored for quality assurance.@
I was about to give up the Lincoln when a real person
came on and asked, Awhat is
your winning number?@
I checked my winning card. A122338878.@
AMrs. Kay Wain?@
AWainwright.@ Certainly, I wanted them to put the
correct name on the car title.
AWayne
Right?@
ANo.
Wainwright W A I N –@
I sounded computerized, too. The woman finally got the name straight and
proceeded to the important business at hand.
AYou=ve been selected to win one of our
grand prizes.@
AWrong.
I have won a grand prize, a Lincoln Continental.@
AThe
income tax you have to pay on a gift automobile of that worth is huge.@
ALet
me worry about the tax.@
AWe
have an alternate plan. If you purchase 3,000 pencils with your logo imprinted
on them for only $300, then the Lincoln
becomes an advertising expense and you don=t
have to pay any tax on it.@
AI
don=t want pencils. Send the car.@
AI
can=t do that @
she said. AYou=ll have to speak with the manager.@
After a wait, the manager got on
line. AI
understand you don=t want
the pencils. You prefer to pay the tax.@
AThat‘s
correct.@
AAs
long as I=ve been
here, nobody has ever made such a strange request.@
AHow
long have you been there?@
After a short pause, AFour hours, give or take.@
AWell,
brace yourself. I don=t
want the pencils. I want the car.@
AWe=re not allowed to impose that kind of
financial burden on a prospective customer. You=ll
have to talk to the president of the company.@
ABring
him on.@
AHe
isn’t available right now, but he will get in touch with you.@
The president never called, but I=m not much worried about it since I=m busy pursuing another option that
came in yesterday=s
mail. I=ve
been declared the winner of a sailing trip to the Caribbean .
"Winner, winner chicken dinner!" |
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